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The global corporate scenario has undergone a tremendous transformation since the introduction of technology into managerial dynamics of running businesses. Organizations are aligning towards seeking the support of enterprise software solutions to remain a step ahead in the market. This trend in the industry of seeking trans formative business services to gain a competitive advantage marked the foundation of Apttus Corporation. Headquartered in the USA, Apttus’ inception saw the emergence of the cloud technology as well as an opportunity to transform the traditional enterprise software system. The primary objective of the company became the prioritization of customer needs and delivering deep capability on a rapid rate. The company adopted a SaaS model to ensure that its customers receive ongoing value. Part of that ongoing value included expanding Apttus’ Quote-to-Cash offerings to include Microsoft CRM users.
Today, the Apttus Intelligent Cloud is the only set of enterprise-level applications encompassing and enhancing every facet of the revenue cycle, making it the end-to-end solution for the largest and most complex sales operations in the world. These capabilities are powered by Microsoft Azure. Kirk Krappe, CEO, Apttus says, “Apttus serves large enterprises, many of which are not restricted to one CRM system. By offering capabilities for both Sales force and Microsoft users, Apttus is able to accommodate more of the marketplace.”
The Apttus Intelligent Cloud with its three main components namely its Quote-to-Cash suite, Incentive Suite and deep learning intelligence combines artificial intelligence and machine learning to predict and prescribe tasks, including defining which behaviors have the highest propensity to drive desired outcomes.
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The Quote-to-Cash market that Apttus created has uncapped potential, which our clients have only begun to tap into
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